Video Marketing Trends for 2017

Videographysf team

Here is no doubt that content marketing is becoming increasingly more visual. Posts on social media that include a visual element such as an image, an infographic, or even a GIF consistently have more shares and better user engagement

To highlight the popularity of video content, here are some interesting facts:

  • YouTube has over a billion users, which is almost a third of the Internet population.
  • It’s estimated that content delivery network traffic will deliver over half of all internet video traffic by 2019.
  • On mobile devices, users spend more than 40 minutes watching videos.

Animated GIFS on Social Media

When was the last time you checked your Twitter feed? If you use Twitter on a regular basis, you’ve probably noticed the predominant use of animated GIFS and short videos. They are the perfect medium for telling stories in a short timeframe.giphygiphy1

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